General information

An initials logo is the business card of every artist. A two-letter acronym designed in a single style will allow a potential customer to instantly identify the brand.

How to choose the right colors?

This symbol will be printed on the company’s website, business cards, letterheads, corporate giveaways, products and promo items. Initials would preferably be placed against a one-color background to create a focus on the name instead of the picture. You may choose any colors, but do not use more than three at a time. Corporate colors will work best – those that are conventional for your trademark or brand.

What companies use?

The shape of the icon doesn’t matter. However, be sure to place the letters in the very center for emphasis. Bright and inspiring examples are the emblems of world-known designers such as Coco Chanel, Dolce & Gabbana, and Louis Vuitton.

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