Symbolic meaning

Fairies are associated with light, magic, and realization of dreams. Despite the fact that they live in the forest, they often come out to protect and rescue people. Think about fairy godmothers from fairy tales. Each fairy is believed to have unique powers and, therefore, responsibilities. There is a tooth fairy, water fairy, rainbow fairy, and other creatures. There is even a fairy queen! Fairy logo will suit manufacturers, public organizations, charity funds, children's brands, marketing companies, and other businesses.

What brands use a fairy logo

The logo for Fairy Maids Domestic Agency features a flying fairy. A similar graphic solution is used by the Irish wedding agency Fairy Tales. In the logo for the charity project Fairy Godmother, you can see a magic wand. Fairy Dust Decals Design Studio opted for a beautiful fairy holding a star in her hands. The Fairy Bricks emblem features a cube, wings, and magic wand. The Tooth Fairy company stands out through its original branding. In their logo, you can see a tooth paired with fairy wings and halo.

What images to choose

People can easily recognize a fairy by her delicate stature, gracious wings, and magic wand. All this makes the image distinctive and expressive. If, for some reason, you don’t want to depict an entire creature, you can go for the creature’s wings or wand. It will be enough to evoke the right associations. Feel free to explore the possibilities of abstract graphics. It’s your chance to craft a unique corporate symbol.

What colors to choose

Fairies are kind and just creatures that use magic to do good. Focus on colors which are associated with white magic, such as emerald green, white, yellow, and blue. Stick to light shades in order to get a positive response from the audience. Violet, pale blue, red, and purple are also appropriate. As for black and grey, you should better avoid these hues. However, if these colors match your brand philosophy, you can as well make an exception!

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