What industries use?

Water has always been associated with purity and the flow of life which is sometimes relentless, and sometimes beautiful and youthful. It is mostly used as an emblem of companies that sell it. It can be a drop sliding down a misted glass, or a logo with a stormy sea or mountain peaks with streams of water. For example, logos of Borjomi, Nestle Waters, Gulati Nectars, and Liquid Assets.


How to choose the right elements?

Sometimes the life-giving moisture is present as an element of spa and beach resort logos. When it comes to shape, unfinished likes generously "flavored" with waves (either small fluctuations from falling aqua droplets or stormy "mountains" of aqua). The main thing - try, if possible, to avoid the classic frame.


How to choose the right colors?

It is even easier with the filling colors. If the trademark is for a company selling drinking water, all shades of blue are suitable, if it is for a seaside resort, it is better to choose turquoise and azure. Water Jump, an American bottled aqua company, was creative with water design and used splashes.


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