A logo consists of elements that can affect your brand perception in a number of different ways. A color palette is a powerful tool that can shape our attitude towards what we see. When it comes to the meanings behind the color violet, it’s important to first understand its origins. Violet was created by mixing the energetic red and the calm blue. As a result, we got a serene, calming shade that beckons with all things mysterious and unknown. From ancient times, violet has been associated with the moon. The moon was – and still is – the most mysterious celestial body that literally arrests your sight and gets you in touch with your feelings and inspiration.
Violet logos are ideal for projects related to art and creativity. Associated with female beauty and elegance, violet is a great choice for beauty salons, spas, and similar organizations. Furthermore, violet can make people more open and sincere, which is why it’s often used on social media logos to encourage communication and feedback.
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