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Category Archives: General

How to Use Stock and Archive Video Footage: A Complete Guide

If you’re engaged in creating YouTube videos, ads or presentations, you’re probably going to need ready-to-use video clips from stock image websites. There is no denying that downloading someone else’s video is way easier than shooting one of your own. In this article, we’re going to look at why businesses may need stock and archive […]

Categories: General

8 Tips on How to Increase Sales for Your SaaS Business

The right SaaS products can grow exponentially in a very short space of time. The question is, how do you achieve this growth? Here are eight essential tips to help you increase sales for your SaaS business.  1. Salespeople Sell SaaS Products There’s a slight misconception that Saas products sell themselves.  Yes, a great SaaS […]

Categories: General

Software Development Outsourcing for Startups: Pros and Cons

Sooner or later, every business faces the issue of outsourcing a particular function. Before turning to outsource service providers, there are several factors to consider. In this article, we will mention some of them. You’ll also learn about the features a company may encounter when outsourcing certain tasks to a third-party vendor. What Is IT […]

Categories: General

How to Start Selling on Amazon: A Complete Guide

Are you planning to open a store on Amazon? Looking for a profitable niche? Wondering how to attract customers? Then this guide is just right for you. Find out how to kickstart your Amazon business, choose the best products, set up your Amazon seller account, and promote your brand. How to choose the right products […]

Categories: General

Remote Design Team: Onboard, Collaborate, And Inspire Creativity

If you’re managing a design team remotely, it’s possible to remain just as productive and connected, thanks to modern technology. And that’s regardless of location, time difference, and even culture. However, for employees that are switching to a home-based setting for the first time, the changes may come as a challenge. Is this the case […]

Categories: General

Steps to Becoming a Successful Student Entrepreneur

Entrepreneurs are a special part of society that brings innovation to life and develops an advanced economy. If the stratum of entrepreneurs is narrow enough, then this is the fault of society – the art of successful entrepreneurship needs to be taught. Is it possible to ask someone to teach you how to be an […]

Categories: General

What is an IP Address and Why Should You Hide it?

Your IP address is a unique way to identify your computer or phone. It lets you use the internet, but there is also a privacy risk. This guide will explain what an IP address is, why you should hide it, and the best ways of doing it. What is an IP address? What can hackers […]

Categories: General

The Pros and Cons of Franchising

If you’re feeling overwhelmed by the idea to start your own business from scratch, you should consider franchising. Franchising is a business model in which a person or company (franchisee) purchases the right to use another person’s or company’s (franchisor) trade name and business system. Basically, a franchisee gets an easily recognizable brand and ready-made […]

Categories: General

Sub-Branding Explained From Scratch

If you’re planning to release a new product, attract a new segment of customers or reorganize your existing selection of products or services, you should consider sub-branding. Sub-branding refers to a business restructuring process when the main brand (mother brand) creates one or several subordinate brands. Read this quick guide to find out how your […]

Categories: General

How to Make a Portfolio Site: Guide for Beginners

So, you’re wondering how to build an online portfolio. First and foremost, that’s a valid question! It’s something you should consider, whether you’re a company looking to expand its client base or a person looking for new job opportunities. You might be a little concerned about it, mainly if you’ve never built a website before. […]

Categories: General

How to Attract New Customers and Boost Sales

Why is traditional marketing failing? How do you beat your competition? What does it take to build a strong brand? In the quest to find answers to these and other vital questions, we met with Jamie Turner, a globally recognized digital marketing expert. This article uses the quotes from Mr. Turner’s interview with Logaster, as […]

Categories: General

How to Start an Essay Writing Business

Many students are forced to combine study with work. According to the «The Guardian» survey of 2,128 students, almost half of the students – 45% – work part-time. They do not have time to independently write essays, term papers, and theses. Therefore, they order these papers. The demand for such services remains high in the […]

Categories: General

How to Create and Register a Killer Domain Name

Did you know that a domain name can work wonders for your business, just like a magic wand? An aptly chosen domain name can help you boost your brand awareness, drive traffic to your website, effectively introduce your business to new audiences, and more. Read this article to find out how to come up with […]

Categories: General

Chris Brogan: «Never Start a Business Without a Financial Cushion»

Chris Brogan is a famous business consultant, marketer, and bestselling author for entrepreneurs. He worked with such businesses as Disney, Coke, Google, GM, Microsoft, Cisco, Sony USA, and many others. In the Logaster interview, Chris Brogan told us how to set business goals, choose promotion tools, and benefit from failure. You have nearly 20 years […]

Categories: General

The Role of Social Media in Promoting Special Events

When planning an event, consider social media to be your primary medium to address. Honestly, everything is on media now, and hardly possible to come up with a  better way to advertise your upcoming event and reach a great deal of potential attendees. To promote effectively one should always bear in mind that it is […]

Categories: General

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