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Category: Affiliate programSee all >

Top affiliate programs 2020

Affiliate program is an advertising format, the ultimate goal of which is to increase sales and generate affiliate income. The program involves the advertiser (it can be a service or a store) and affiliates who place texts, banners, links and other materials on their websites. Any of them sends a referral link to the advertiser's website. As soon as the user clicks on the link and performs the necessary action, the affiliate receives a payout. Affiliate programs: terminology and the essence Once again about definitions: advertiser, company, service, website is an author of the affiliate program;affiliate is a partner promoting referral link;referral is a user who came to the referral link and made the necessary action (purchase, registration, subscription, etc.). Affiliate programs, unlike other ways to earn money on advertising on the Internet, are aimed at paying for the result. The result means any target action required by the advertiser...

Categories: Affiliate program

A step-by-step guide on registration and use of the Logaster affiliate program

The Logaster affiliate program allows partners to monetize their audience and earn commission from each client. Track the success of affiliate links and the total revenue from sales in the personal partner's account. 1. How to sign up for an affiliate program?2. How to lure customers?3. How to receive payment? How to sign up for an affiliate program? In order to participate in the affiliate program, it is not mandatory to use our services. Just sign up and start luring customers. For registration, you need to: 1. Go to the registration page by clicking here and then by clicking “Affiliates sign up”. 2. Fill in all fields with personal information in the registration form. Come up with your affiliate ID (to be used to generate affiliate links) and enter it in the field: "Referral ID”. Or, leave the field blank and the system will automatically generate it for you. Click...

Categories: Affiliate program

Category: ArchiveSee all >

Logaster launched Polish, Indonesian, Dutch and many others versions of the site!

We are always very proud to present you our updates. Recently, we have launched Polish, Indonesian, Dutch, Italian, Hungarian, Romanian, Thai, Korean, Arabic, French, Vietnam, Finland, Norge, Czechia, Greece, Persian, Malay, Bulgarian, Swedish  language versions of the site hoping to make it more comfortable for our customers to use Logaster. Try it now!

Categories: Archive

Category: Business Creation StoriesSee all >

Customer Testimonials Are The Best Promotion, or How to Start a Home Decor Business

Industry: Plant home decorCompany: MossimagPosition: Co-founderGeography: Romania “Do what you like, and you won’t have to work a single day in your life” —  this famous quote sums up an approach to business used by Anna Rozalia, the founder of Mossimag. Mossimag is a small business that deals with plant-based home decor. In an interview to Logaster, Anna Rozalia talks about how she found her niche, as well as how to attract loyal customers and put your business out there.  What inspired you to start your own business? I think everything happens for a reason. I was out of a job. I was staying at home taking care of my plants. One day I came across an article on green walls, and I decided to order a box of reindeer moss to decorate my room. My husband encouraged me, so I made more decorations for my family and friends. My...

Categories: Business Creation Stories

The Story of Feelicity - Women’s Support Platform. An Interview with the Founder

Niche: online projectProject: Feelicity - Women’s Support PlatformRole: Founder and co-directorRegion: Russia According to Moscow Crisis Center For Women, ANNA, only 3% of domestic violence cases go to trial as a criminal case and recorded in statistics. In our interview with the founders of women's aid platform "Feelicity", Igor Barinov and Elena Filimonova talked about how they built the platform, the organization, and its projects. How did you come up with the idea of "Feelicity"? What is your company philosophy? Working in the social sphere, I headed one of Moscow municipalities for 15 years. I often had to deal with problems of family dysfunction, domestic violence, homelessness as well as the failure of parents to fulfill their parental responsibilities. We cannot say that the state system for the prevention of such phenomena is not effective. It is about something else... In my opinion, it is not very flexible and does...

Categories: Business Creation Stories

Teaching English: How to Open an Online Language School

Niche: Online coursesProject: Online English courses on "eeteaching"Role: Mastermind, founder, and directorGeography: Russia Online courses are widely used for corporate training, career enhancement, self-education, studying foreign languages, and cultivating hobbies. According to statistics, in 2015, online courses generated more than 107 bln US Dollars in profits globally. Completing an online course can become a great addition to your CV or portfolio, help you start your own business, boost your confidence, etc. We interviewed Ekaterina Trofimova, who started online English courses eeteaching.ru. Read Ekaterina talk about the fundamental skills, target market, growth potential, starting capital, and other issues. Ekaterina, what skill set does one need to start a business like yours? Does one need to have specific certifications? Online courses can be different, and each entrepreneur can have their goals and strategies. I can only talk from my experience. I’m a certified English teacher. I have an impressive experience teaching at...

Categories: Business Creation Stories

Category: Business tools and servicesSee all >

10 Best On-Demand Printing Services

Best On-Demand Printing ServicesHow to choose a good printing service Looking for a lucrative business idea? How about selling clothing, accessories, and handcrafted items with your branded prints on them? To succeed in this niche, you’ll need to partner with a reliable on-demand printing service that will take care of printing and shipping products to your customers. This article looks at 10 top-notch printing services that will be of great help to your business.  Xpress.Lulu Professional and cost-effective, Xpress.Lulu is the ultimate expert in printing books, comic books, magazines, and calendars. Choose from 3,000 format options, binding types, colors, and layouts. Orders are fulfilled within 3-5 business days and shipped to more than 150 countries worldwide. Printful Printful offers a stunning choice of products and printing options. The platform specializes in men’s, women’s and children’s clothing, accessories, and home products. Your Printful account can be easily connected with major ecommerce...

Categories: Business tools and services

How much does a logo design cost in 2021?

Factors Influencing the Cost of the Logo Four Ways to Develop a Logo How to Choose a Logo Creation Way? How Startupers Create Logos For Their Businesses: Logaster Survey Nike’s logo cost only $35, while Pepsi paid $1 million for theirs. The cost of the logo is affected by many factors that are especially relevant for novice businessmen. Read our article to learn how much it will cost you to create a logo and which type of logo will best suit your company. Factors Influencing the Cost of the Logo The price of logo development may vary from zero to several tens of thousands of dollars and depends on: Creation method. The cheapest option is using graphic editors and online services, and the most expensive one is ordering a logo from a branding agency.Designer’s level. The more experienced the designer, the higher the price.Region. It matters if you order the...

Categories: Business tools and services

How to Create a Beautiful Icon for Your Mobile App

An average person living in the US has more than 100 apps installed on their smartphone, and this number is growing by year. To get a step ahead of competition, your app absolutely needs a professional icon that will enhance user engagement with your brand. Read on to find out how to do that! What is an app icon? Technical specifications for app icons on Android and iOS Five major aspects to keep in mind Three ways to create a custom app icon Wrapping it up What is an app icon? It’s a small image that stands for your app on a user’s device. Needless to say, an icon is a fundamental element of your brand identity. An icon helps you stand out and reveals the essence of your unique selling proposal. The statistics say that users search 70% of mobile apps in App Store and Google Play. As for...

Categories: Business tools and services

Category: Corporate TypographySee all >

11 Handwritten Fonts for Your Branding

11 Handwritten Fonts3 tips for choosing the best handwritten font A handwritten typeface is one of the staples of a friendly and accessible brand. Handwritten fonts give a more personalized look to your brand and forge trust with your target audience. We’ve put together a list of 11 high-end handwritten fonts that are sure to become a trademark of your visual branding. Plus, all of these professional fonts are available for free. So what are you waiting for?  1. Allura This typography has a clean and minimalist look. Like pretty any handwritten font, this typeface has small imperfections that give it extra charm, such as the ragged “m”, protruding “s”, varying spaces between letters, and more. At the same time, this doesn’t impair the legibility of the font in the slightest . Thanks to its versatility, Allura can be used across a variety of surfaces, from logos, to packaging, to...

Categories: Corporate Typography

Ilya Ruderman: The main thing in font selection is to know what result you want to achieve

How to choose a font for your project? Should it reflect the character of the brand? Why is it more complicated to select a high-quality Cyrillic font than a Latin one? We addressed these questions to font designer Ilya Ruderman. Ilya studied in Moscow, the Hague, and now lives and works in Barcelona. He has 20 years of experience, so we asked him to share it with us. How would you introduce yourself to our readers? Ilya Ruderman. Font designer, co-founder of the CSTM Fonts (Custom Fonts) font studio and the type.today font store. Where does font creation begin? There are different ways: sometimes the idea of a single letter comes to mind, sometimes you want to convey the impression of a text you’ve found, for example, in some historical sources. But the key when creating a font is the answers to the questions why you need another font, why...

Categories: Corporate Typography

Font Trends 2020: Retro, Classics, Minimalism

New graphic design trends push the boundaries and break stereotypes. In 2020, you’re free to do literally anything, from simplicity to retro, from hidden symbolism to classic geometry. In this post, we’ll help you find a signature typography for your business.   How to keep up with current font trends Top 8 trends How do I find out the name of a font I like? How do I create a font myself? Where do I find fonts for commercial use? How to keep up with current font trends Modern design trends are characterized by versatility, flexibility, and lack of clear boundaries. More and more, we see contrasting styles co-exist rather than compete with each other. This is a good tendency because now you can use any design technique without worrying that it may go out of fashion in a couple of years. Three life hacks to stay trendy: Opt for...

Categories: Corporate Typography

Category: Customer StoriesSee all >

Anna-Nadezhda Antonova story – Haze of lace brand

@Hazeoflace is a young developing project that helps people to study how to make lace and bobbin lace school. Also, we provide fast and careful shopping worldwide. Follow us: 0xe800 Customer: Anna-Nadezhda Antonova Region: Russia Industry: Shop & online school making lace Position: Founder ❝ What did you like about Logaster? It was very easy for me to work with Logaster . It is easy to customize the logo, it is easy to download, it is easy to use the ready design. I did the second iteration of the logo right there. I think this is the key thing - it is easy to use so that customers return. ❞

Categories: Customer Stories

Monyakova Maria story – IpotekaPlyus brand

Financial and credit consulting, mortgage lending support. Follow us: 0xe800 Customer: Monyakova Maria Region: Russia Industry: Financial and credit consulting Position: Founder ❝ What did you like about Logaster? I used Logaster to create a personalized style for my small startup. Even though I had no ideas about the style, in a short time (just a couple of hours) I managed to find the logo that suited me. Very user-friendly interface, detailed FAQ, maximum design personalization. Thanks to the developers. Good luck. ❞

Categories: Customer Stories

Marzena Milewska story – Milla-Nieruchomosci brand

I reliably mediate in the purchase and sale of houses, flats and land, as well as in renting. My mission is to find your dream place on Earth for you and smoothly carry out the entire transaction, thus guaranteeing you time savings and peace of mind. Follow us: 0xe800 Customer: Marzena Milewska Region: Poland Industry: Real estate business Position: Founder ❝ What did you like about Logaster? It is very easy way to find and customize your logo I heartly recommend. ❞

Categories: Customer Stories

Category: DesignSee all >

The Dos And Don'ts Of Finding The Perfect Illustration Style For Your Product

Every product needs an illustration that perfectly represents its function, brand, and intended audience. But that’s not always an easy thing to create.  Whether you're an illustrator creating a product illustration for a client or a business owner starting on your product journey - you’re going to need to dig deep and cultivate your inner artist to get this right. Everything You Need To Know About Product Illustration What Are The Main Types of Illustration? What Makes A Good Product Illustration Theme? Digital Illustrations And Graphic Design The Dos And Don'ts Of Product Illustration Finding Inspiration Conclusion Everything You Need To Know About Product Illustration In this article, we will discuss what product illustration is and why it matters, the most common illustration styles and themes, digital illustrations, and the basic do’s and don’ts of product illustration. First, let’s talk about what product illustration is and why it matters.   What...

Categories: Design

How to Create an Awesome Banner for Your YouTube Channel

3 tools for creating a killer banner4 tips for designing a YouTube banner5 amazing YouTube banners If designed well, a banner can boost your YouTube channel big time. Among other things, a cool banner has the power to grab viewers’ attention, hint at the topic of your channel, and urge users to perform a certain target action. This article examines the key guidelines for making a stellar banner that will elevate your YouTube channel to a new level. Plus, we couldn’t possibly leave you without inspiring examples of beautiful YouTube banners!   3 tools for creating a killer banner Online constructors are a fast and easy way to create amazing visuals for your YouTube channel. Most services offer ready-to-use templates created by professional designers. All you need to do is to pick the best template and customize it with graphics and text of your choice.   1. Canva Canva is a one-stop...

Categories: Design

How to Create a Killer Header for Your Twitter Profile: Design Tips and Creative Ideas

Things to consider when creating a Twitter headerInspirational examples If you’re still not using your Twitter header as a free promotion tool for your brand, you should start doing so right now. A Twitter header offers a cornucopia of marketing opportunities. Read on to find out how to brand your header and make your Twitter page work for your business. Plus, prepare to be inspired by some amazing examples of brilliant headers used by high-profile companies.   Things to consider when creating a Twitter header The key elements of any Twitter header include dimensions, content, and branding.  Dimensions The recommended size for a Twitter header is 1500 x 500 pixels. A thing to keep in mind is that Twitter downgrades the image quality, so be sure to use the maximum resolution. Here is a couple of tips that will help you avoid common pitfalls:   Don’t put any important information in the...

Categories: Design

Category: File FormatSee all >

How to get your logo in AI format for Adobe Illustrator?

If you’ve created a logo with Logaster, you might want to download it in AI file format. For two main reasons: to modify the logo in Adobe Illustrator after downloading it from our site, or to print a logo on branded products. Printing will most often require the file format of AI. Keep in mind that Adobe Illustrator is a vector graphics editor. Therefore, it is essential to save the file as AI, which is a vector format, after working in Illustrator and this will make it compatible with another vector format - PDF. Step by step instructions on how to get your logo in AI file format The steps are very simple. First, you need to download the logo in PDF format from your Logaster account. Vector files (including PDF) are available in the S package. If you have an XS package, then you can upgrade it to S,...

Categories: File Format How To

Vector Logos: Overview and How to Create It

Vector graphics are widely used in the printing industry and in web design, allowing for the production of a high-quality image of any size, whether it’s a colored logo or a large-scale advertising banner for a billboard. In this article, we’ll educate you about the fundamentals of vector graphics. What are vector graphics?Raster vs. vectorWhy vector logos?Vector formatsVector logo designsSimple and fast way to create vector logos What are vector graphics? Along with raster, three-dimensional, and fractal formats, vector is one of the most common ways to create modern graphics. Its main elements are various geometric shapes, including lines, curves, points, circles, etc. Image by Deverdesigns.com Unlike raster logos, which are made up of pixels, vector images consist of control points and curves linking them. All parameters (size, location, color, etc.) can be automatically calculated by a graphics editor using certain mathematical formulae (sinusoidal, parabolic, or hyperbolic function). This makes...

Categories: File Format Logo & branding

Advantages and disadvantages of SVG format

Advantages and disadvantagesHow to use the SVG Today we will focus on vector graphics format SVG.You can read about vector graphics and its difference from the raster format here. Also we have mentioned about SVG in the article "Graphic file formats - JPG, PNG, SVG, PDF". Now lets try to discover this format in more detail. SVG (Scalable Vector Graphics) appeared in 1999. It was developed and implemented to represent the image and its elements (figures, objects, drawings ) in special text format (XML). Photo marketblog.envato.com Advantages and disadvantages Pros: - small size. SVG image elements take up much less space than their twins created in raster format; - flexibility. With CSS, you can quickly change the graphics settings on the site, such as background color or the position of the logo on the page. To do this, you can edit the file in any text editor; - scalability without...

Categories: File Format

Category: GeneralSee all >

How to Start Selling on Amazon: A Complete Guide

Are you planning to open a store on Amazon? Looking for a profitable niche? Wondering how to attract customers? Then this guide is just right for you. Find out how to kickstart your Amazon business, choose the best products, set up your Amazon seller account, and promote your brand. How to choose the right products How to find reliable suppliers FBA vs FBM: Which method is better? How to set up an Amazon seller account How to register a brand on Amazon How to optimize your product listing Amazon fees Advertising on Amazon Final word How to choose the right products Start by researching the market. Let’s touch upon the key factors that you need to consider. Demand A high-demand product is the one that resolves the problem (problems) of your target audience. Consider one or several products that you’re knowledgeable about. Think about the problems that your potential customers...

Categories: General

Remote Design Team: Onboard, Collaborate, And Inspire Creativity

If you’re managing a design team remotely, it’s possible to remain just as productive and connected, thanks to modern technology. And that’s regardless of location, time difference, and even culture. However, for employees that are switching to a home-based setting for the first time, the changes may come as a challenge. Is this the case with your design team? If so, it may help to manage them in a way that simulates an office setting somehow. This way, every member of your team still gets the familiar feeling from the working environment they’re used to, which may help ease their transition into their new setup.  How To Make Remote Onboarding Feel Welcoming How To Collaborate Effectively If Your Team Is Remote Actionable Steps To Inspire Creativity And Empower Remote Teams Takeaways How To Make Remote Onboarding Feel Welcoming  Onboarding remote workers is a lot different than the traditional employee onboarding...

Categories: General

Steps to Becoming a Successful Student Entrepreneur

Entrepreneurs are a special part of society that brings innovation to life and develops an advanced economy. If the stratum of entrepreneurs is narrow enough, then this is the fault of society – the art of successful entrepreneurship needs to be taught. Is it possible to ask someone to teach you how to be an entrepreneur, or will you have to master everything on your own? Entrepreneurial activity is quite complex and multifaceted, and the key issue today is getting the right education that will help you understand the main legal, tax, and other issues.  If you are a college student, you may not have enough time to become a successful entrepreneur. Fortunately, you can save time on assignments if you ask for help online at the writing service. They will help you do your homework faster, and you can start your own business without worries about grades. Can any...

Categories: General

Category: Great Brands LogosSee all >

17 Successful Companies That Started Out During Crises

The word "crisis" in Chinese consists of two hieroglyphs: “danger” and “opportunity”. These opportunities were used by dozens of currently popular brands that opened up during economic downturns. Using themir stories as an example, we’ll show why the crisis of 2020 is not a reason to abandon plans for launching a business. 1. WhatsApp Two former Yahoo employees, Brian Acton and Jan Koum launched a messaging application at the end of the Great Recession of 2007-2009. Due to its speed and convenience, WhatsApp quickly gained popularity. Today, it is one of the most used messaging programs with more than 2 billion active users in 180 countries worldwide.  The company’s profit is never disclosed: since 2014 WhatsApp has been part of Facebook, which doesn’t publish financial data on individual business segments. 2. Airbnb During the 2007 recession, two roommates in San Francisco were short of money to pay the rent. To...

Categories: Great Brands Logos

13 Fonts Used by Famous Brands

The Smw Fonts for Different Brands: Allowed or Not?Well-known Fonts: How They Appeared and Where They Are Used Are you looking for a perfect font that would convey the nature of the company, be easy to read, and look relevant? We offer you to learn from the experience of well-known brands. You’ll find out the 13 popular fonts they use and who they will suit. The Smw Fonts for Different Brands: Allowed or Not? Think of the logos of Bayer and Fendi, Kappa and Energizer. They seem completely different at first glance, but they are inspired by the same font, Helvetica, which is considered the champion in popularity for brand identity development due to its versatility. This is quite a common situation for branding: many companies choose the same typography when developing their corporate identity. At the same time, their personality is emphasized in such ways: various outlines (there can...

Categories: Great Brands Logos

Top 30 NBA Team Logos

Wolves, bears, deer, and dinosaurs are often the main symbols in sports branding. Behind every logo, there is an exciting story we are going to tell you today. Los Angeles Lakers In the late 40s, the team was named the Minneapolis Lakers because of the thousands of lakes that this area is famous for. Its symbol was a picture of the state against a yellow ball and the signature “MLPS Lakers”. In 1960, after moving to Los Angeles and rebranding, a golden basketball with a purple signature “Los Angeles Lakers” became the corporate image. In this form, the logo still exists up to now with minor changes. Milwaukee Bucks More than 14,000 fans took part in the contest for the best name in 1968. The winning version was “buck” which is associated with speed and agility. The fan who offered this word won the car, and the animal became the...

Categories: Great Brands Logos

Category: How ToSee all >

How to Create a Stunning Slogan: 101 Guide

Slogan vs. motto vs. mission vs. USPTypes of slogansHow to create a neat slogan: Step-by-step step guide and common mistakes22 iconic slogans If we had to come up with a slogan for this article, we’d probably go for “100% Useful”. You’re reading a complete guide on crafting an effective slogan for your brand or product. Find out how to put together a slogan that will reflect the essence of your brand and stick in your customers’ minds! Slogan vs. motto vs. mission vs. USP Slogan is a short, clean catchphrase which serves to promote a company or a product. Charged with a strong message and emotional connotations, a slogan aims to grab and retain customers' attention.  Slogans often get confused with motto, mission, and unique selling proposition (USP). However, each of these terms has its unique characteristics and goals. Let’s draw a line of distinction between these notions.   Motto is...

Categories: How To

How to Use Email Data Visualization to Boost Your Productivity

How Email Robs You of TimeHow to Make the Most of Data Visualization There are more than 269 billion emails sent every day around the world.  Despite advancements in mobile technology and chat-style messaging, email remains the dominant form of conversation in the professional world. The average professional spends 28-50% of their workday writing, reading, and managing emails. That’s 2-4 hours per day, or 10-20 hours per week. That’s a lot of time. How can professionals know if it’s being spent productively or not? With email data visualization. Why?  Because that which gets measured gets improved. So how does data visualization help you master your email productivity, how can you visualize your email activity, and how does it make you a better marketer?  Let’s dive in. How Email Robs You of Time First, you need to understand why email is such a vulnerable area; few professionals are truly efficient emailers, even...

Categories: How To

How to Delete Your Social Media Accounts: 101 Guide

Social media platforms spy on users, collect and process their personal data, and negatively affect their mental health. As a social media user, you’ve probably been tempted to delete your accounts on Facebook, Instagram, and Twitter more than once. Is it possible to get a break from social media accounts or even get rid of them once for all? What’s the right way to do it? How to protect your data from cyber criminals? Read on to find out!  Why users delete their social media pages How to delete or deactivate accounts with major social media platforms How to protect your personal data online Why users delete their social media pages GlobalWebIndex has conducted a survey of more than 1,000 social media users from Great Britain and the USA. As the most common reasons for deactivating their social media pages, the respondents have named the following: users have lost interest...

Categories: How To

Category: Logaster NewsSee all >

New Feature: Creating Envelopes

Now besides creating logos and business card designs, Logaster can help you with creating branded envelopes. All minimum set: logo, business cards and envelopes are available to Logaster users. In the near future we are looking forward to creating branded letterheads.

Categories: Logaster News

Category: Logo & brandingSee all >

Principles of Effective Branding that are Often Overlooked

A lot of companies think putting an eye-catching logo on everything they publish is enough to have effective branding. This is a waste of money. A logo without an underlying support structure is worthless.  Getting it right involves looking at the underlying foundation of your business and using them to guide everything you do. Elements of effective branding Brand Identity Branding vs Marketing Maintaining your brand Elements of effective branding Your brand is the perceived functional & emotional value in your audience's eyes. You can't build a brand overnight, you can only facilitate it through actions & communication. These elements of branding serve as a pyramid. At the top is your Brand Essence, your name, logo and tagline. Easy for people to recognize and to mention at a dinner party. In the middle is your Brand Identity, this contains any visual, vocal and written communication put out by you. All...

Categories: Logo & branding

What Is Brand Marketing and Why Does Your Business Need It?

Branding, Marketing and Brand Marketing: What’s the Difference?Key brand marketing typesThree Examples of Creative Brand MarketingA Step-by-Step Strategy for Brand Creation and Promotion Imagine that you are looking for a cleaning company and you see two advertising offers with the same prices and services. Which brand will you choose? The one that shares a common language with you is more likely to be more attractive or conveys similar values. Your choice is the result of brand marketing, i.e. promoting the image of the company in the market. Read the article to learn how this tool works and how to use it.  Branding, Marketing and Brand Marketing: What’s the Difference? Let’s analyze the terminology on the example of a typical everyday situation. Let’s say that you regularly visit your favorite coffee shop because there is a friendly barista, nice music plays, coffee is chosen to your taste, and the pictures on...

Categories: Logo & branding

10 Logo Design Trends to Look Out For in 2021

Logaster logo making service is committed to creating professional logos for businesses worldwide. The year is nearing its end, and it’s that time again for our overview of top logo design trends. Let’s find out what artistic techniques designers will be tapping into in 2021! Simplification Clean compositions, straightforward typography, and lack of decorations will conitinue to dominate the trend. In 2021, prepare to see more striking logos with minimalist effects! Versatility of uses is what makes simple emblems so popular among companies. The minimalist design remains perfectly recognizable across a variety of surfaces, from mobile app icon, to banner ad, to business cards. Look at how big-name brands are stripping down their logos to make them more edgy and memorable. Bold typefaces Dreaming of an eye-catching design? Then forget about using common fonts like Helvetica or Futura! An original font is the best way to impress your audience and...

Categories: Logo & branding

Category: Marketing & AdvertisingSee all >

How to write a persuasive call to action: guidelines and examples

“Get free how-to instructions on increasing your profits!”. You’ve read a call to action that encourages you to read this article to the end. It uses several techniques to grab attention, spark interest, and motivate. Find out what these techniques are, why they work, and how to write a powerful call to action from our article. What a call to action is and what types of CTAs there exist Why you need a call to action How to write a powerful CTA Best examples of persuasive calls to action Wrapping up What a call to action is and what types of CTAs there exist In marketing, a call to action (CTA) is a short phrase that encourages your target audience to do what you want them to do — register, sign up, buy, etc. This phrase is located wherever it is likely to be noticed by potential customers: on a...

Categories: Marketing & Advertising

A Startup Guide To Digital Marketing: What, Why, And How

Marketing entails creating awareness about your products. If you manage to convince your customers that you’re offering the best products, then you can be assured of frequent purchases.  While you can do this through channels like print advertising, billboards, radio and TV ads, door-to-door sales, brochures, free consultations, and the like, you don’t want to miss out on digital marketing. What Is Digital Marketing? Why Do Startups Need Digital Marketing? What Are The Key Strategic Options For Digital Marketing? What Are The Top Trends In Digital Marketing For 2021? What Is Digital Marketing? Digital marketing includes all online marketing campaigns you do on electronic devices such as phones, computers, and tablets. Typically, you convey your marketing messages through videos, images, photos, reviews, social media posts, or written articles. There are quite a lot of benefits to reap through digital marketing. But take note that it requires generous time commitments and...

Categories: Marketing & Advertising

How Small Businesses Can Launch Their First Influencer Marketing Campaign

These days, most small businesses have a branded social media page. Social media is the place to see and be seen, whether it’s in business or personally. However, stopping with a simple page is a mistake for most businesses. Even posting organic content has a minimal effect on word-of-mouth marketing. That’s because social networks have made organic content from businesses nearly invisible. Because of these changes, new marketing methods must be used online. One of the best options these days is influencer marketing. Not only does it bypass the business content disadvantage, but it’s cost effective. With that in mind, here’s a basic primer on how to do influencer marketing. Decide on your objective - what are you trying to achieve? Before you even start designing an influencer marketing campaign, it’s important to decide what your objective is. Knowing your objective is the best way to ensure that you have...

Categories: Marketing & Advertising

Full Brand Identity Package

Use the Logaster logo maker to quickly launch your company. Type in your business name and get a professional branding package in 60 seconds! Try us out — it’s easy!